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We worked with a young skincare brand in Hong Kong to start up their first spatial design for their brand. A pop-up store in Harbour City, Tsim Sha Tsui is their first testing spot for building up their brand. The clients would like to define their brand related to spatial quality to create an immersive experience for the customer.
Retail
Pretti5
Hong Kong
2022
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“A pop-up store to establish a brand of nature”
Pretti5 Pop Up Store
Nature in Pink
The brand’s signature color is used in the design with different products transformed into the element in the pop-up store and the greenery fabric background creates lightness in the store. And the natural ingredient of the product is extracted as the graphic and rearranged into a pattern of the portal.
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